“The first mailing was a bit scary but it went without a hitch and provided the perfect case study to prove to the wider business why they should make the switch.”
– Swindon Borough Council Representative
Swindon Borough Council has a responsibility to taxpayers to ensure that they spend all income in the most effective way possible, whilst protecting front-line services.
To do this, the council looked at reducing costs associated with preparing and printing documents and letters.
A whopping 250,000 letters a year are sent out by employees, meaning a secure and company-wide solution was imperative.
For the new cost-saving solution to affect a behaviour change in employees, it needed to be user-friendly so that it could be easily adopted in their day-to-day roles.